By using a variety of self-developed and up-to-date software tools, we can work very efficient. By granting our customers access to these tools, we're establishing a whole new level of transparency.
We try to be as efficient as possible and automate as many parts of our work as we can. Web 2.0 with its possibilities is helping us with this task so we can work across all media types and as cost-efficient as never before. Whereas one needed to cut out print articles and clip them on to record cards, today we only take scans
or digital prints from the publications and file them in our database. Once press releases were being sent by fax, while today there is only a portion of bits and bytes landing in your digital inbox. Thanks to our tools we always stay on top of all this data and offer a maximum of transparency and reporting to our clients.
